Rare Valley Resources, Inc., a Missouri corporation, is a distributor of the Aloe Vera-based product line Aloe Advantage. The Aloe Advantage product line currently includes superior skin care, health and grooming products for horses.

"Our Aloe Advantage line is formulated for results with effective levels of Aloe Vera," says Rare Valley Resources president Steve Glakeler. "Our products are among the safest and most cost effective healing agents on the market, besides being easy to use. Our Aloe Vera is certified for content and purity and we offer a 100% customer satisfaction guarantee."

Aloe Advantage is known for its product formulations that benefit horses, as well as other animals. Their wound care products contain Aloe Vera, phenol (a highly effective disinfectant and anesthetic for the skin), Allantoin (a FDA approved skin protectant) and vitamins A, D, and E which promote tissue repair and new hair growth, while working to prevent proud flesh and scarring. The grooming line consist of pH balanced products which contain Aloe Vera and proteins to help moisturize and strengthen the hair coat without causing build-up or skin irritations.

"On the recommendation of our veterinarian we tried the Aloe Advantage products on one of our own horses. We found the line of products extremely conducive to quick healing and at the same time made wound management a simple and easy task for me," says Glakeler. "As a horse owner and competitor, the speedy repair to our horse and the simplicity of the Aloe Advantage line made it the only choice for our horses."

After product research, Glakelers coupled their experience in sales and marketing, involvement in the equine industry and product satisfaction to make the decision to purchase the Aloe Advantage line. They have since sold the company to Durvet, Inc. The Aloe Advantage equine-care line includes a three-step system that includes the Cleanser with Phenol. The spray cleanser is a cleansing agent and germicidal antiseptic that gently disinfects and numbs the affected area. The Hydrogel spray nourishes the affected area, provides a soothing, numbing action. The Aloe Creme clings to the affected area to form an invisible bandage in order to restore healthy skin and hair growth. The trigger sprayer design on the cleanser and treatment make for a simple and sterile application diminishing the possibility of cross contamination.

The Aloe Advantage line also includes Aloe Shampoo. Aloe Shampoo, which was rated as a "top gun" by the Horse Journal in 1998 and in the Horse Journal 2000 Horse Care & Tack Buying Guide, contains phenol which helps to alleviate itchy skin conditions including fungal problems. The line includes a deep penetrating Sports Rub that works to soothe aching muscles without creating skin irritations. In the grooming division the Mane Treatment Clarifying Shampoo deep cleanses while taming split ends and the Moisturizing Conditioner repairs damaged hair without leaving a buildup.

The folks at Rare Valley know horses; they know what it takes to keep them healthy, happy and competitive. Their focus is to provide the highest quality product performance possible at a good value along with impeccable customer service.

Distributed worldwide in veterinary clinics, tack and feed stores, via catalogs and at www.Aloeadvantage.com, Aloe Advantage is for equine owners and veterinarians who are looking for an edge with wound care and grooming issues.

For more information on Aloe Advantage, call Durvet, Inc. at 1-800-821-5570.